If you plan to host your Django website on Heroku, you can start your project using the Heroku Django Starter Template :
django-admin.py startproject --template=https://github.com/heroku/heroku-django-template/archive/master.zip --name=Procfile YourProjectName
It has Production-ready configuration for Static Files, Database Settings, Gunicorn, etc and Enhancements to Django's static file serving functionality via WhiteNoise. This will save your time, it's All-Ready for hosting on Heroku, Just build your website on the top of this template
To deploy this template on Heroku:
git init
git add -A
git commit -m "Initial commit"
heroku create
git push heroku master
heroku run python manage.py migrate
That's it!