Example
SET FOREIGN_KEY_CHECKS=0;
-- Customers
TRUNCATE `customer_address_entity`;
TRUNCATE `customer_address_entity_datetime`;
TRUNCATE `customer_address_entity_decimal`;
TRUNCATE `customer_address_entity_int`;
TRUNCATE `customer_address_entity_text`;
TRUNCATE `customer_address_entity_varchar`;
TRUNCATE `customer_entity`;
TRUNCATE `customer_entity_datetime`;
TRUNCATE `customer_entity_decimal`;
TRUNCATE `customer_entity_int`;
TRUNCATE `customer_entity_text`;
TRUNCATE `customer_entity_varchar`;
ALTER TABLE `customer_address_entity` AUTO_INCREMENT=1;
ALTER TABLE `customer_address_entity_datetime` AUTO_INCREMENT=1;
ALTER TABLE `customer_address_entity_decimal` AUTO_INCREMENT=1;
ALTER TABLE `customer_address_entity_int` AUTO_INCREMENT=1;
ALTER TABLE `customer_address_entity_text` AUTO_INCREMENT=1;
ALTER TABLE `customer_address_entity_varchar` AUTO_INCREMENT=1;
ALTER TABLE `customer_entity` AUTO_INCREMENT=1;
ALTER TABLE `customer_entity_datetime` AUTO_INCREMENT=1;
ALTER TABLE `customer_entity_decimal` AUTO_INCREMENT=1;
ALTER TABLE `customer_entity_int` AUTO_INCREMENT=1;
ALTER TABLE `customer_entity_text` AUTO_INCREMENT=1;
ALTER TABLE `customer_entity_varchar` AUTO_INCREMENT=1;
-- Search
TRUNCATE `catalogsearch_query`;
TRUNCATE `catalogsearch_fulltext`;
TRUNCATE `catalogsearch_result`;
ALTER TABLE `catalogsearch_query` AUTO_INCREMENT=1;
ALTER TABLE `catalogsearch_fulltext` AUTO_INCREMENT=1;
ALTER TABLE `catalogsearch_result` AUTO_INCREMENT=1;
-- Polls
TRUNCATE `poll`;
TRUNCATE `poll_answer`;
TRUNCATE `poll_store`;
TRUNCATE `poll_vote`;
ALTER TABLE `poll` AUTO_INCREMENT=1;
ALTER TABLE `poll_answer` AUTO_INCREMENT=1;
ALTER TABLE `poll_store` AUTO_INCREMENT=1;
ALTER TABLE `poll_vote` AUTO_INCREMENT=1;
-- Reports
TRUNCATE `report_viewed_product_index`;
ALTER TABLE `report_viewed_product_index` AUTO_INCREMENT=1;
-- Newsletter
TRUNCATE `newsletter_queue`;
TRUNCATE `newsletter_queue_link`;
TRUNCATE `newsletter_subscriber`;
TRUNCATE `newsletter_problem`;
TRUNCATE `newsletter_queue_store_link`;
ALTER TABLE `newsletter_queue` AUTO_INCREMENT=1;
ALTER TABLE `newsletter_subscriber` AUTO_INCREMENT=1;
ALTER TABLE `newsletter_problem` AUTO_INCREMENT=1;
ALTER TABLE `newsletter_queue_store_link` AUTO_INCREMENT=1;
-- Wishlist
TRUNCATE `wishlist`;
ALTER TABLE `wishlist` AUTO_INCREMENT=1;
SET FOREIGN_KEY_CHECKS=1;